Sports Betting As A Business                                                                                               Click HERE for Home Page & Index



In a nutshell:

"I don't know what a 'Star system' bettor does for a living, but it ain't gambling."
- J. R. Miller



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All picks posted as soon as games begin.

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Check this book!

How Professional Gamblers Beat the Pro Football Pointspread!
Now in paperback!
The only book of its kind recommended as "core reading material" to libraries by Jack
Short, past president,

American Library Association.


Test Your Sports Betting I.Q.
Less than 1 in 50 sports bettors will pass this test.

A Crash Course In Vigorish
Think the vig on '11-10' bets is 4.55%? Think again.

Gambling Stories
Stick around long enough and some very strange things will happen



Winning Percentages
For a pro sports bettor, 60% winners over the long haul is actually too high.....Here's why.

Check what the most respected people in the business are saying about us!



Something I
Learned from
Sonny Reizner

...And so should you.

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A Very Important
Thing to Know
Much like betting on stocks, you can't expect to profit every day betting on sports. Here's what you can expect.

NBA = $$$  
Here's why basketball - not football - is more important to a full time sports bettor.

Debunking the Kelly Criterion  
If you think progressive betting schemes can win more than you deserve, buy a round-trip ticket in advance

How to Spot Key
NFL Pointspreads

Almost 2/3's of NFL games end with one of only 10 margins of victory.

Pro Gamblers
Lem Banker, Sonny Reizner, Bob McCune talk about their lives, how they began, how they keep winning! 


Bob McCune on baseball betting
  An important article by Bob McCune, adapted from his classic book, "Revelations In Sports Betting!"



If I've learned anything, it's that 99 out of 100 men should NOT consider sports betting as a vocation


Today's professional-level sports bettors are not what most people believe them to be. For openers, they are not those screaming fellows on cable television wanting to sell you picks. Forget those guys. No real pro expects easy profit or 70% winners. Ninety-nine percent of sports touts make their living by selling their worthless picks to gullible people expecting instant riches. Those touts' advice, including such nonsense as a "1-star, 2-star, 3-star" betting system, or promises of 75% winners, proves they are NOT genuine professional-level sports bettors at all. Those fellows don't actually bet for a living; they make their living by peddling their picks.

Legendary handicapper Bob McCune (right) taught countless sports bettors how to win. I have never met a successful bettor who hasn't read Bob's works on sports handicapping.

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Howard Schwartz (right) is Director of Gambler's Book Shop in Las Vegas. No one in the world knows more about gaming literature than Howard Schwartz. Many important books would not exist without Howard's expert guidance and advice.

Successful sports bettors appear to be pretty much like anyone else. Most are married, have children, a mortgage, a car loan, a lawn mower, and all the other accouterments of 'normal' people. The difference is, they absolutely love what they do for a living. Although they generally put in a lot of hours, they are their own boss. They can pick their own hours and their own work environment. Generally speaking, many don't consider themselves gamblers at all; most would say they're better described as 'investors.' Sports betting, after all, can be likened in many ways to investing in the stock market, only in very, very fast motion.

Strangely, many pros choose to live away from the glamour of Las Vegas. Bob McCune, for example, chose to live in Lake Havasu, Arizona, and rarely went to Las Vegas at all. A couple others I know live at Mount Charleston - about 45 minutes north of Las Vegas - and almost never go to town. The last I heard, Billy Baxter lives in Georgia, and goes to Nevada only occasionally. Other pros choose Florida, others live in California, and I know one that likes the mountains of West Virginia. My main home is in the foothills of the Cumberland Plateau, about 55 miles east of Nashville, Tennessee. I built my own 3,000-sq. ft. home on 10 acres on Stone River about a mile from Readyville. I also have a place in Las Vegas and a place in Northern Indiana. One of the best things about my chosen profession is that it gives me autonomy. Every day is my own to do with as I please, whether it's building a house or restoring an antique car, traveling, swimming, writing, or laying face down on the sofa. I enjoy both the "chrome-and-plastic" environment of Las Vegas and the rustic, natural environment of Middle Tennessee. I enjoy an evening at Glitter Gulch in downtown Las Vegas with the beautiful strippers, and I enjoy my bird feeding station outside my home in Tennessee.

 Thanks to the internet, sports bettors can live wherever they choose. They can live in the Las Vegas desert or on the beaches in Florida or in the mountains of Colorado or in the beauty of the Tennessee hills. They can live among "wise-guys" or "good ol' boys," glitter or nature, showgirls or country girls - or both - so long as they can reach the internet.

As a successful sports bettor you have no time clock, no boss, no employees, no 'customers', no daily commute battling traffic, - none of the hassles of most everyone else you know. You can work from home and 'home' can be anywhere you choose. You can work from Mexico City, or New York, or Moosebreath, North Dakota - or anywhere between. You can spend the day in swimming trunks or tuxedoes or in nothing at all, - and you have plenty of time for your favorite hobbies or other pursuits.

As mentioned above, sports betting has many of  the characteristics of investing in commodities or stocks, - but without  some of the disadvantages concerning insider trading, Enron-style scandals, overpriced broker fees and a general feeling of not being in control of your own destiny. In the stock market you're pitting your expertise against world-class experts and corporate insiders who get most news a long time before you do. On the other hand, with this weekend's sports games, you're pitting your expertise against the average sports bettor. It is self-evident who is easier to outthink, the full-time stock market player or the average sports bettor.

The average sports bettor is amazingly uninformed. He bets from intuition and emotion. He does very little actual research. When you consider you figure to win 50% of your plays simply flipping a coin, can it really be all that tough to win more than 53 percent?

   Yes, I'm afraid it's a lot tougher than it looks, and combined with the hazards of faulty money management, sports betting is a very slippery slope. My guess is that no more than one in a hundred bettors can make sports betting their sole vocation. Another big difference between sports betting and gambling on stocks or commodities is, of course, that in sports betting you have no chance of making or losing 5%-10%-20% of whatever you risk on a particular "stock." You figure to either lose 100% of your investment in that "stock" or make 91% on your investment...And, of course, with sports betting you don't wait for weeks or months to know if your investment was successful. You get an answer in about three hours. Consequently, you can turn over your total bankroll much more quickly, and your investment remains much more liquid. Typically, a full-time professional sports bettor can have up to 2,000 opinions per year and an "edge" (an expectation of winning) of between 58% and 60% of those bets wherein he must risk 11 to win ten.

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Before his death, Jack Painter (right) taught
 sports betting classes with Bob McCune at
Community College of Clark County, Las Vegas.
He sometimes invited me to be a guest speaker.

At 60% winners over 2,000 plays a bettor would have 1200 winners and 800 losers. At those figures, his gross profit would be over 292 betting units. If his bet size is 1 percent of his beginning bankroll, and even if he does not increase the size of his bets as his bankroll increases, he makes 300 percent profit on his original investment every year. Risking 2 percent of his original bankroll, he figures to make 600 percent profit per year. Changing his bet size when his bankroll increases (or decreases) by 50%, he can make much more. Compare that to investing in stocks or bonds, which pale by comparison.

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I spoke at a sports seminar at Las Vegas' Palace Station.
It was in a conference room next to an evangelical Christian
meeting...There's no place like Las Vegas!

...And all it takes is to call at least 58-60% winners against pointspreads and totals, - and, of course, to properly manage your bankroll.

That's what this web site and this material is all about. Take a look at the Order Page. The 'how-to' materials available there are by the most respected sports handicappers in the business. What you can learn from these men can be every bit as valuable as the best college education.

My brother, R. J., friend Joan, and me near La Jolla,
California. As a handicapper you can work from anywhere
in the world, (and you don't need haircuts)...."Watch
that right hand, mister!"

I don't mean to make sports betting sound like an easy way to get rich, and I want to make it clear that the vast majority of people reading this sentence should NOT consider sports betting (or serious gambling in any fashion) as a serious avocation. There seems to be a million ways to fail. For one thing, probably the most important of all things, you should be as objective as possible when considering your own psychological qualifications. Sports betting should be addressed as a business; not as some sort of amusement park thrill ride. Be sure to read the articles on this website concerning money management and the differences between genuine pros and all the 'wanna-be's' that stalk the Internet. I whole-heartedly agree with my friend, Lem Banker, when he said, "It is easier to become a movie star than to be a successful professional gambler." Nevertheless, if you've got what it takes, it's gotta be the best profession in the world.

My friend, Joanna, is seen handling what might be the nicest 1966 Mustang coupe in Middle Tennessee. We take very good care of it. (We took this photo in 2011.)


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